Ever stop to think that maybe your site isn’t getting results like you hoped – because it’s not loading fast enough? If you haven’t, it’s time to start. To put it bluntly, performance can make or break a website.
More people use mobile to access the web. Fewer use slow dial-up. In certain areas, such as social media and search, mobile usage has already surpassed desktop usage. Smartphone users hate waiting for pages to load on cellular data.
No matter the medium via which your website’s visitors arrive, speed is of the utmost importance. Google found 100-400ms delay drops traffic. 1/3 visitors leave after 2s wait. Plus, it’s quite unlikely that they’ll return. Because Google now considers page load times when ranking websites, a slow site is less likely to appear on the first page of search engine results.
Another way to improve your website’s speed is by breaking down the process into two main groups: reducing the size of your files and minimizing the number of times your site communicates with the server.
The following list only scratches the surface for website optimization, but it gives you a general idea of what can be done.
Images are the vast majority of your site’s file size, and optimizing images to reduce their size can make your site load several times faster.
The following list contains key points for optimizing images on your site:
Every trip to the server in the form of an HTTP request takes a few milliseconds, and those milliseconds can add up. All those little Twitter widgets, Facebook Like buttons, and advertisements can make dozens of server requests each. You may be surprised to see how many server requests even a simple website makes.
Recommended Website Performance Tools
GTmetrix – https://gtmetrix.com – A free tool that analyzes your page’s speed performance.
Pingdom – https://tools.pingdom.com – The test is designed to help make your site faster by identifying what about a webpage is fast, slow, too big, and so on.
Let Us Optimize Your Website Speed
Is your website sluggish or even just running a little slow? Are you keeping file sizes as small as possible? Is your website making unnecessary server requests? We are specialized in getting the maximum performance out of any type of website, including yours. Our goal when optimizing any website is to get the maximum out of it performance wise. After analyzing the website we will optimize all the possible performance issues so the website performs at a much higher speed. Contact Us today to get a free quote.
We stand behind our results 100% and are confident you will be satisfied with what we can create for you.
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